You're a brilliant SEO. You're just not booked out.

An 8-week group programme for freelance SEOs who are great at the work but stuck in feast or famine. Build a pipeline that actually fills up, charge what you’re worth, and add £25,000 to your income over the next 12 months.

15 spots. Starts August 2026.

You're good at SEO. That was never the problem.

Most SEO advice takes you from 0-1. But going from 0-1 is easy. The hard part is figuring out how to scale from 1-10. That’s where most ecommerce marketers get stuck.

I’ve been there. I learned the hard way what it really takes to grow ecommerce stores (and I’ve made the £1 million mistakes along the way so you don’t have to). Now, I’ve taken everything I learned to create the Ecommerce SEO Bootcamp course.

It contains everything I wish I had when I was trying to figure out what actually works. You’ll get all the ecommerce SEO frameworks, processes, templates and real-life examples used to drive 7 and 8-figure growth.

Trap 1

The Delivery Treadmill

Every hour goes on client work. None goes on your own pipeline. So the moment a client leaves, you’re back to zero and scrambling.

Trap 2

The Underpricing Trap

You quote low because you dread the silence after you say the number. Every month you leave thousands on the table without realising it.

Trap 3

The Famine Habit

No system for bringing in leads means it’s boom then drought. And in the drought you say yes to anything, which keeps the whole cycle spinning.

What's changes?

BOOKED OUT fixes the business, not the SEO.

You already have the skill. The programme works on the three things around it that actually decide how much you earn.

Phase 1: Acquisition

Get clients coming to you
A repeatable way to bring in leads so you’re never starting from zero again. Positioning, outreach, and a pipeline you can actually see.

Phase 2: Pricing

Charge what you’re worth
Move off day rates. Package your work, raise your rates without losing clients, and add retainers that smooth out the income.

Phase 3: Leverage

Make your work sell for you
Turn the results you’ve already delivered into case studies, testimonials and referrals that bring better clients to your door.

Kind words from incredible freelancers

The 8 Weeks

Everything you need to get booked out, week by week.

Live every week. Built around how SEO freelancing actually works, not generic business advice.

Week 1

Foundations & Revenue Audit

Most freelancers don’t actually know where their money comes from. We start here. Audit your last 12 months, work out your real effective rate, and turn your income target into a quarterly plan that’s specific rather than a number on a wall.

Week 2

Positioning & Attracting Leads

If you’re “an SEO who helps anyone”, you’re competing on price by default. Get specific about who you help and why they should pick you, then sharpen your LinkedIn and your site so they work for you between calls.

Week 3

Proactive Outreach & Pipeline Building

The “go and actually talk to people” week. A simple outreach system that doesn’t feel sleazy, plus a pipeline you can see, so you always know what’s coming.

Week 4

Converting Leads into Clients

Discovery calls, proposals and pricing conversations that close without you discounting on the spot. How to handle “it’s a bit expensive” without flinching.

Week 5

Pricing Foundations

Move from day rates to value-based pricing. Package your services, anchor your prices, and stop trading hours for money.

 

Week 6

Raising Rates & Upselling

How to raise rates with existing clients without losing them. Expand scope, bring in retainers, and spot the upsells already sitting in front of you.

Week 7

Case Studies, Testimonials & Referrals

The 8 Weeks

Build the assets that sell for you. How to ask, what to capture, and where to put them so better-fit clients come to you instead of the other way round.

 

Week 8

Your Growth Plan

The final session. You’re clear plan is set, you have the ever building flywheels to grow your freelance business. Optional accountability pairs get set up so the work carries on long after the programme ends.

How it works

Live, small, and built to make you act.

Honest bit

Is this for you?

This is for you if…

This isn’t for you if…

"I usually don’t endorse people, but Freddie is legit."
Brian Dean
Founder of Backlinko

Questions

Hey, I’m Freddie.

I’ve done ecommerce SEO for 14 years, and the last 7 of them freelance. In that time, I’ve earned over a million pounds working for myself, supporting incredible brands all over the world.

I’ve also done it on my own terms. Four-day week. No Friday worked in over three years. Two young kids I actually get to see.

Before going solo I spent years in-house at Amara, taking organic revenue from near zero to over £10 million a year and building a team of five.

I built Freelance Flywheel because I kept having the same conversation with brilliant freelancers. The work was never the issue. The business around it was. The pricing, the pipeline, the saying no to bad-fit clients. BOOKED OUT is everything I’d tell a younger version of myself.

Who's running it?

The bits you're wondering about.

August 2026. The group is capped at 15, and once it's full it's full. Applying early gives you the best shot at a seat.

Yes, on purpose. Everything is built around how SEO freelancing actually works, the clients, the pricing, the pipeline. No watered-down advice that's really meant for everyone.

 

A live call each week, plus a couple of hours to action what you learn. The people who do the work are the ones who get the results.

Every call is recorded and there's a group chat running throughout, so a missed call never means a missed week.

A couple of years of freelancing is ideal - with a great knowledge of SEO itself. You need an existing business to build on, even a small one. If you're just starting out, it might not quite be the right time (but we can still chat to determine that for sure).

 

A course is something you watch alone and usually abandon. This is live, it's tailored to your business, and there's a small group keeping you accountable the whole way through.

We talk through the investment on the call, once we both know it's a fit. It's a serious programme for people who are serious about growing.

 

Your skills are ready. Is your business?

15 spots. Starts August 2026.

Copyright © 2026 Freddie Chatt

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